OUR BLOOM PLATFORM

At a strategic level, the Bloom platform enables our customers to:

• Execute their company’s strategy by translating it into actionable choices, materialised as data
• Translate the company’s go-to-market strategy into a business plan
• Optimise the supply network’s configuration

The company’s strategy includes:

• The go-to-market strategy: what product to which clients in which territory via which channels at what price
• Target service levels
• Business priorities: products/clients/channels/territory priority rules
• Business success criteria: maximise service level, maximise revenue, maximise margin or minimise total cost-to-serve

For the medium-term and short-term horizons, Bloom enables our customer to:

• Manage demand planning and demand sensing
• Establish the budget for the next year based on the demand plan combined with the business plan
• During the year, if there is a gap between the budget and the latest demand plan, fill the gap by leveraging trade promotions activities to achieve business targets
• Define the mid-term production plan and the purchasing plan
• Optimise the resource requirements plan to meet the sales in the mid-term based on the supply network design decision inherited from long-term planning
• Optimise the resource utilisation to meet sales in the short-term based on the resources planned during the mid-term planning phase, as well as supply network optimisation for this period