Mentholatum Supply Planning Project Goes Live, Advancing End-to-End Supply Chain Collaboration

October 22, 2025
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International healthcare brand Mentholatum and FuturMaster have reached another key milestone with the successful go-live of the Supply Planning project in July 2025. Building on the earlier rollout of FuturMaster’s Demand Planning system, both parties continue to drive supply chain digitalization to respond with greater agility to shifting market conditions and evolving customer needs.

With business growth and expanding distribution channels, Mentholatum is raising the bar for supply chain precision and efficiency. The new Supply Planning system enhances capabilities in inventory management and planning, with a particular focus on channel and RDC inventory. By applying FuturMaster’s optimization algorithms, it enables better alignment of capacity and materials. This supports improved inventory turnover and order fulfillment, while strengthening end-to-end collaboration across the supply chain — from demand insight to supply planning.

Throughout the project, the teams worked closely together and executed with discipline, ensuring a smooth transition and uninterrupted business operations. The combined power of the Demand Planning and Supply Planning systems will help Mentholatum build a more agile and resilient supply chain, fueling ongoing optimization and innovation.

About Mentholatum

Founded in 1889, Mentholatum is a heritage cosmetics and skincare company with a global footprint. Its product portfolio spans skincare, cosmetics, hair care and sun care, and is trusted by consumers worldwide. Dedicated to quality, innovation and safety, Mentholatum has built a strong global reputation and continues to meet the diverse personal care needs of consumers across the world.

Know more about the company:  https://www.mentholatum.com

About FuturMaster

FuturMaster is a global leader in SaaS-based Supply Chain Planning and Revenue Growth Management. It helps companies predict demand, optimize their operational response, and enhance decision-making using AI, digital-twin modelling, and advanced analytics.

With the strategic acquisition of PlaniSense in 2025, FuturMaster now delivers a fully integrated end-to-end planning suite, combining advanced forecasting, supply planning optimization, and real-time production scheduling. Trusted by 650+ clients across 90 countries, FuturMaster enables businesses to turn operational complexity into a competitive advantage in an increasingly volatile world.

Backed by Sagard NewGen and Cathay Capital, FuturMaster is accelerating product innovation and international expansion, shaping the future of resilient, data-driven supply chains.

Press Contact

FuturMaster: Cecillia Wang – cecillia.wang@futurmaster.com

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