SENNHEISER SUPPLY CHAIN
Achieving High Visibility Of Customer Demand Throughout The Supply Network
Sennheiser Supply Chain: achieving high visibility of customer demand throughout the supply network
Sennheiser is a leading audio business with a global presence spanning Europe, the US, and now expanding into Asia. With a product range divided into professional and consumer categories, the latter now integrated into Sonova, Sennheiser has established itself as a major player in the audio industry.
To stay ahead of the game, Sennheiser recognized the need to enhance demand visibility in response to rapidly changing markets, particularly in the face of strong competition and increasingly demanding customers. In this challenging and volatile environment, improving delivery date accuracy and reliability was deemed crucial to maintaining a competitive edge.
- Sennheiser: the company and its development
- What are the challenges for the Supply Chain?
- The SCP Pitch Supply Chain Planning project
- How to achieve high visibility of customer demand throughout the supply network?
- Business results
- Key learnings
Case Study Abstract
Discover how Sennheiser transformed their supply chain planning with the SCPpitch project. In this presentation, we discuss the challenges faced by Sennheiser in their three professional business units and how they tailored their supply chain to fit these diverse challenges. We reveal how Sennheiser utilized FuturMaster software to launch the SCPpitch project, which had three main components: process changes, IT implementation, and organizational changes.
Download the presentation deck now to gain valuable insights into Sennheiser's successful supply chain planning journey.